Creating and developing bespoke digital solutions

Our team prides itself on the accuracy of the product data feeds we can deliver. Our solutions and technology have continued to evolve, and we now collect information for over 60 million SKUs every day. Specific services include:

Feed Management

Our Feed Management solution creates, optimises, and managed product data feeds so that retailers can maximise sales in Google shopping and other data-driven channels.
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BuyNow connects brands' customers with real-time prices, where on the web they're browsing. By making any digital engagement shoppable, customers are given a simple route to purchase.
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Our Consulting team devise the digital commerce solutions of the future. We love imagining and creating brand new solutions to keep our clients ahead of the competition.
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"Wunderman Thompson Commerce has provided us with a product data feed that we can trust, and that's the most important thing. It means that we can be confident that whoever accesses our product is getting the best, and more relevant, information. It offers quality, reliability, and peace of mind."

About Commerce Data Management (CDM)

CDM started off life as FusePump back in 2009. It was built on some pretty revolutionary technology that scraped websites and returned organised, high-quality, real-time data. This technology powered our Feed Management solution, which was the first of its kind.

In 2011, we launched the first ever BuyNow solution, which uses the same data-retrieving expertise to connect customers with live retailer prices. These buttons can now show live product information anywhere across social media and the internet.

Now part of Wunderman Thompson Commerce, we have a wider global footprint which presents an opportunity for clients to access the knowledge and skills of one of the best commerce experience teams around, with global and local experts ready to support and drive meaningful customer engagements. Our end-to-end offer includes strategy, people and technology enablement, plus channel execution with access to over 1,000 commerce experts.

Whilst we still offer the same high impact services and support that our clients are familiar with, through FusePump, this powerful new foundation gives us the capability to deliver much more for their business, at greater scale and pace - with access to some of the sharpest people around, in commerce, technology, data and creative services.

Dwayne Manzano, Head of Commerce Data Management
(former Head of Delivery & Operations at FusePump)