Blog Post - Joanna Temple, Sep 17 2014

Salmon wins the Online Retail Award 2014

Salmon wins the Online Retail Award 2014

Salmon, a Wunderman Commerce Company, won the Online Retail Award 2014 in the e-commerce and m-commerce provider category.

Three great client stories secured the category win for Salmon:

GAME reported a meteoric rise in sales over Christmas with like-for-like sales shooting up by 90%.

DFS was the second most popular search term on Google in their sector and delivered a record winter sale with 15% YOY sales growth.

Halfords online accounted for over 11% of total Halfords business, with 2013 seeing Halfords achieve their highest ever Christmas sales online. Halfords online videos had over 500K viewings on with a further 1m views on You Tube. Impressively the site has seen an increase in conversion of 17%.

Salmon demonstrated winning strategies in all three projects, creativity and innovation as well as positive feedback from customers.