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Salmon cited in three Forrester reports

Salmon cited in three Forrester reports

I am delighted to announce that Salmon, a Wunderman Commerce Company, has been cited in not one, but two ForresterWave reports, as well as a syndicated report. The reports we have been cited in are:

  • The Forrester Wave™: B2C Global Commerce Service Providers, Q1 2015 (subscription required for access) Salmon is listed among several vendors worthy of consideration, which were all noted for filling niches and voids in the Global Commerce Service Provider (GCSP) space.
  • The Forrester Wave™: B2B Global Commerce Service Providers, Q1 2015 (subscription required for access) Salmon has been listed as a vendor worthy for consideration and was cited as “a well-rounded global commerce service provider with origins as a marketing agency”.
  • Leverage Boutique CSPs As An Alternative To Large-Scale CSPs (subscription required for access) Salmon is included among a number of boutique Commerce Service Providers (CSPs) helping business-to-consumer (B2C) and business-to-business (B2B) companies harness adjacent eCommerce-enabling technologies like order management systems (OMSes) and content management systems (CMSes) to deliver world-class commerce.

The Forrester Wave is an evaluation of vendors in the software, hardware or services markets. By providing detailed analysis of vendors’ products and services, the Waves aim to help professionals make well-informed technology decisions to drive change in their organisations.

We believe that our inclusion in these reports is a huge achievement and is acknowledgement of our place at the heart of a continually expanding digital world. As a company that only does commerce services, our measured revenues didn’t allow us to meet the vendor selection criteria for inclusion in either Wave report but our specialist knowledge and deep commerce experience let us compete with the biggest companies in the business. We work hard to understand the challenges our clients across all industries are facing every day and continue to develop our services to support their evolving needs.